What makes a good pull quote?

What makes a good pull quote?

Any engaging text or phrases can be used, including actual quotations which can be powerful teasers when used as pull quotes. The secret to successful pull quotes is how they are designed and integrated into the piece. They can be brief or lengthy, as long as they express a complete thought.

What is a pull quote example?

In graphic design, a pull quote (also known as a lift-out pull quote) is a key phrase, quotation, or excerpt that has been pulled from an article and used as a page layout graphic element, serving to entice readers into the article or to highlight a key topic. Some designers, for example, choose not to align the quote.

Should pull quotes be before or after?

The pull quote should always precede its appearance in body text.

Do pull quotes have to be quotes?

Words pulled from the author’s narrative and used as display type do not need quotation marks and may be altered as long as the meaning is not changed. Attribution is not necessary.

How do you write a pull quote?

How to Use Pull Quotes

1. Choose Appropriate Snippets for Pull Quotes.
2. Keep Pull Quotes Brief and to the Point.
3. Keep Pull Quotes Visually Short.
4. Make Pull Quotes Stand Apart From the Accompanying Text.
5. Do Not Place the Pull Quote Too Close to the Text Quoted.
6. Be Consistent With the Style Used for Pull Quotes.

How do you create a pull quote?

Creating a pull quote is really just a matter of creating a text frame and applying a text wrap to it.

1. Create a text frame with the Type Tool , then enter and format the text for the quote.
2. Switch to the Selection Tool .
3. In the Text Wrap panel, click the Wrap Around Bounding Box button and set the desired offset.

How do you quote in English?

How to Quote a Quote?

1. In American English, use double quotation marks for quotations and single quotation marks for quotations within quotations.
2. In British English, use single quotation marks for quotations and double quotation marks for quotations within quotations.

Where should pull quotes go in an article?

Pull quotes are placed not within, but next to the content. Such quotes are usually short and don’t provide any additional information as they can also be found in the article.

Where do pull quotes go?

Used to attract attention, especially in long articles, a pull quote may be framed by rule lines, placed within the article, span multiple columns, or be placed in an empty column near the article. Pull quotes provide a teaser that entices the reader into the story.

What is a pull quote in Word?

Pull quotes are short sentences—usually a quote from someone important to the story, but sometimes just a short, interesting sentence—set off from body text to grab the reader’s attention. Pull quotes should be short—from a few words to a few lines. Use pull quotes sparingly.